Why Become An Ambassador?

Here are just a few of the great benefits available to those who become Heritage Corridor Destinations Ambassadors

  • Boost Your Community & Career – Gain valuable skills to enhance visitor experiences, support local businesses, and stand out in the tourism industry.

  • Be a Local Expert – Learn how to confidently share the best attractions, dining, and hidden gems of the Heritage Corridor.

  • Text length of individual points can be shorter or longer depending on your needs

Course curriculum

    1. Welcome

    2. Student Walkthrough: Taking This Online Course

    3. Completion Benefits

    4. Course Objectives

    5. Welcome Survey

    6. Tell us about yourself

    1. Introduction to Tourism’s Impact

    2. Economic Contributions

    3. Key takeaways from economic and social impact

    4. The Role of the DMO (Destination Marketing Organization)

    5. DMO Initiatives and Partnerships

    6. Sustaining Growth and Community Engagement

    7. Community Perspectives on Tourism Benefits.

    1. First Impressions & the 90-Second Rule

    2. First Impressions Quiz

    3. Psychology of First Impressions

    4. Handling Difficult Situations & Accessibility

    5. Identifying visitor preferences through real-world scenarios.

    6. Learner feedback on handling unique customer service scenarios.

    7. Utilizing DMO Resources to Assist Visitors

    8. Finding Visitor Centers

    9. Heritage Corridor Destinations Website Walkthru

    10. Explore Heritage Corridor Destination’s Website

    11. Using the Heritage Corridor Destination Website

    1. Exploring the Region’s Attractions

    2. Heritage Corridor Destinations Brand Promise and Position Statement

    3. Heritage Corridor Destinations Video

    4. Top Attractions Within Each Destination

    5. Identifying Communities in the Region

    6. Sign Up For Weekly Calendar of Events

    7. Customizing Recommendations for Visitors

    8. Matching visitor profiles to appropriate attractions.

    9. Promoting Local Businesses & Community Engagement

    10. Create a short plan (including a location to eat, an activity, somewhere to shop, and a place to stay) for, a family interested in outdoor adventure.

    11. Create a short plan (including a location to eat, an activity, somewhere to shop, and a place to stay) for, a solo traveler interested in history and culture.

    12. Create a short plan (including a location to eat, an activity, somewhere to shop, and a place to stay) for, a group interested in roadside attractions.

    1. Congratulations!

    2. Final Assessment

    3. Continue Growing with the Heritage Corridor

    4. Closing Survey

About this course

  • Free
  • 40 lessons
  • 0.5 hours of video content

Discover your potential, starting today

Enroll today